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Opening Ceremony - 21 November 2017

The Boys’ Brigade Share-a-Gift 2017 was officially launched on 21 November 2017 with a carnival celebration for the project’s 30th Anniversary at Unity Secondary School. Over 400 guests consisting of BB Boys, families and beneficiaries were invited to usher in the season of sharing and caring together with our Guest-of-Honour, President Halimah Yacob.





It was our honour to have Madam President launch BBSG’s Virtual Box, together with Mr Seah Kian Peng (CEO of NTUC FairPrice Co-operative Limited), Mr Lui Chong Chee (Chairman of BBSG 2017), Mr Poh Leong Berg (Brigade President) and Mr Wilf Blackburn (CEO of Prudential Singapore). (Featured in the photo below from left to right.)





At the ceremony, Mr Lui Chong Chee announced that Presenting Sponsor, Prudential Singapore has pledged to support in a 10-year partnership with BBSG. He also said during his address: “The Project aims to make a difference in the lives of over 42,000 beneficiaries over a period of 4 weeks.  We are optimistic that our volunteers and the Singapore community will rally together to come forward to help fulfil the wishes of these elderly, families, children, and those with special needs.”





During the launch, NTUC FairPrice, our long-time sponsor and official online and collection partner has also donated 3 trolley-load of essential items representing 30 years of giving to BBSG. Tokens of appreciation were also presented to our sponsors and officials for their invaluable contributions and support to the project.


Let’s continue to share-a-gift of joy to 42,296 beneficiaries this year! For more information on how to be involved, you can visit our “Get Involved” page for details.